Sapiens is looking for a Property & Casualty expert to own and elevate our product marketing.

You'll lead the development of compelling messaging, sharpen our market positioning, and drive high-impact go-to-market strategies for our P&C solutions - directly influencing how we win in the market.

This role offers real scope: step up, stretch your impact, and help shape the future of our product story. We're open to both experienced Marketing Managers ready for their next challenge and proven leaders at Director level - flexibility for the right person.

You will conceive and develop market analysis practices, understand the market dynamics, help in developing and conceiving the product roadmap and future vision, and help execute innovative marketing programs that drive demand, develop the company's position as a leader in its category, create and execute on an integrated plan with sales to deliver significant business growth, including enabling the sales team to achieve targets. You will have strong influencing skills.

Main Responsibilities:

• Market Analysis: Conduct market research to understand customer needs, competitive landscape, and industry trends. Use this data to inform product development and marketing strategies.
• Product Positioning:Define and refine the unique value proposition of Sapiens' suite of Property & Casualty product offerings, positioning them effectively in the market to address customer pain points and differentiate from competitors.
• Content Creation:Create compelling marketing collateral, including product messaging, sales presentations, website content, case studies, competitive battle cards, customer workshops and other materials that communicate the product's benefits to customers.
• Go-to-Market Strategy:Assist in developing and executing go-to-market plans for new product launches, including target audience segmentation and marketing campaigns.
• Campaign Management:Work with the marketing department to plan and execute marketing campaigns, both online and offline, to generate leads, drive product awareness, and support sales efforts.
• Performance Metrics:Define and track key performance indicators (KPIs) to measure the success of marketing initiatives and make data-driven decisions for ongoing improvements.
• Cross-Functional Collaboration:Collaborate closely with product management, insurance practice, sales, and other teams to ensure alignment on product strategies and effective communication across the organization.

Requirements:

• Strong Property & Casualty/General Insurance domain experience - at least 5 years of relevant experience
• Experience in product marketing / business consultancy / product & market development in the Property & Casualty/General Insurance SaaS space.
• A strong, hands-on approach to using AI in your day-to-day work is essential - you'll leverage it to drive smarter insights, faster execution, and more impactful marketing outcomes.
• Experience in market analysis, product-market fit, roadmap development and marketing activities.
• Excellent communication and influencing skills.
• Adept at developing effective working relationships with peers, managers, and senior management within and across organizational lines, and working effectively and cooperatively with customers and vendors.
• Self-driven to excel in a fast-paced environment and with strong ability to anticipate challenges and work assertively to solve problems with a cross-functional team.
• Adjusts well to changes, situations, and periods of ambiguity (e.g., different management styles, new methods, systems, and procedures) and changing priorities within the business and the marketplace.
• Ability to multi-task, with excellent time management skills.
• Proficient in Microsoft Office Suite with expert skills in PowerPoint and Excel.
• Design Thinking and/or Pragmatic Marketing experience desired.
• Ability to travel occasionally as needed.

Educational Requirements:

• Bachelor's degree in business, marketing or similar field, or equivalent qualifications

Lisa.smith@sapiens.com is your contact for this position for any questions but we kindly ask that you apply via our website or LinkedIn.

We Are

Sapiens International Corporation N.V. is a global leader of AI-centric, SaaS-based insurance software, delivering hyper-relevant experiences that are efficient, compliant, and innovative. With agile intelligence, Sapiens' solutions turn real-time data and human insight into precise action at every moment, across every risk.

The Sapiens platform includes agentic workflows accelerating every capability across policy, underwriting, claims, reinsurance, decisioning, and finance and compliance.

With more than 600 insurers in over 30 countries running on Sapiens, our deep industry expertise is the foundation of our long-term relationships, from initial implementation through to modernization and market transformation.

Sapiens is headquartered in London, serving customers in property and casualty, life, reinsurance, specialty, and workers' compensation from offices across North America, Europe, the Middle East, and Asia Pacific.

Your Recruitment Journey

We will keep you in the loop, as we focus on providing an inclusive screening and interview process. Each country has a local flavor, but here's what you can expect during our recruitment process:

Apply

Take the first step in our journey by submitting an application that reflects your skills, experiences, and professional aspirations.

1

Review

Your CV will be carefully reviewed by our talent team to explore how your unique skills and potential align with Sapiens' needs and culture

2

Interview

This is your opportunity to shine! Meet with our team, showcase your abilities, and learn more about Sapiens

3

Offer

If there's a great match, we'll extend an offer to welcome you to our team. This is the exciting moment when your new journey begins to take shape

4

Onboard

Once you accept, we'll guide you through a comprehensive onboarding process, introducing you to your new colleagues, roles, and the exciting challenges ahead

5

Disclaimer

Sapiens India does not authorize any third parties to release employment offers or conduct recruitment drives via a third party. Hence, beware of inauthentic and fraudulent job offers or recruitment drives from any individuals or websites purporting to represent Sapiens. Further, Sapiens does not charge any fee or other emoluments for any reason (including without limitation, visa fees) or seek compensation from educational institutions to participate in recruitment events.
Accordingly, please check the authenticity of any such offers before acting on them and were acted upon, you do so at your own risk. Sapiens shall neither be responsible for honoring or making good the promises made by fraudulent third parties, nor for any monetary or any other loss incurred by the aggrieved individual or educational institution.
In the event that you come across any fraudulent activities in the name of Sapiens, please feel free report the incident at sapiens to sharedservices@sapiens.com.