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Marketing Automation Manager (German Speaking)

Bruin Financial London, United Kingdom
Posted 16 hours ago Contract £65,000 - £70,000/annum

Marketing Automation Manager (German Speaking)

Bruin Financial London, United Kingdom
Marketing Automation Manager (German Speaking)

Responsibilities





  • Manage the end-to-end delivery of email and marketing automation campaigns across European and global markets, with a focus on German-speaking audiences.

  • Act as the subject matter expert for Adobe Campaign, overseeing campaign setup, audience segmentation, testing, deployment, and reporting.

  • Partner with Marketing, Digital, Compliance, and Sales teams to develop and execute automated customer journeys.

  • Ensure campaigns meet regulatory, data privacy, and brand requirements.

  • Monitor campaign performance and provide recommendations to improve engagement and effectiveness.

  • Support ongoing optimisation of marketing automation processes and customer experience initiatives.

  • Collaborate on the adoption and enhancement of Adobe Journey Optimizer (AJO) and Adobe Experience Platform (AEP) where applicable.



Requirements





  • Fluent German and English.

  • Proven experience in marketing automation, CRM, or campaign management.

  • Strong hands-on expertise with Adobe Campaign (essential).

  • Experience building and executing email, nurture, and lifecycle marketing campaigns.

  • Strong stakeholder management, project management, and communication skills.

  • Analytical mindset with the ability to interpret campaign performance data.

  • Experience working within financial services or another regulated environment is advantageous.



Desirable





  • Experience with Adobe Journey Optimizer (AJO).

  • Experience with Adobe Experience Platform (AEP).

  • Previous experience within asset management, wealth management, banking, or broader financial services.

  • Experience working in a global organisation.

Job ID  46450
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